{"id":900,"date":"2015-08-27T12:52:12","date_gmt":"2015-08-27T12:52:12","guid":{"rendered":"http:\/\/digitaldips.pk\/?p=900"},"modified":"2016-02-19T19:03:03","modified_gmt":"2016-02-19T19:03:03","slug":"snapchat-is-adding-three-new-publishers-but-with-old-ones","status":"publish","type":"post","link":"https:\/\/www.digitaldips.pk\/index.php\/2015\/08\/27\/snapchat-is-adding-three-new-publishers-but-with-old-ones\/","title":{"rendered":"Snapchat Is Adding Three New Publishers But With Old Ones"},"content":{"rendered":"<p>So now, Snapchat is adding up new publishing partners to its Discover section\u00a0 hinting by rumors for a month but there\u2019s an interesting new curl that the company isn\u2019t firing any existing publishers to create space. So, it can be said as the group is plainly getting towards bigger makeup.<\/p>\n<p><a href=\"http:\/\/digitaldips.pk\/wp-content\/uploads\/2015\/11\/discover-logos.jpg\" data-rel=\"lightbox-image-0\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter  wp-image-2134\" src=\"http:\/\/digitaldips.pk\/wp-content\/uploads\/2015\/11\/discover-logos.jpg\" alt=\"discover-logos\" width=\"675\" height=\"229\" srcset=\"https:\/\/www.digitaldips.pk\/wp-content\/uploads\/2015\/11\/discover-logos.jpg 640w, https:\/\/www.digitaldips.pk\/wp-content\/uploads\/2015\/11\/discover-logos-300x102.jpg 300w, https:\/\/www.digitaldips.pk\/wp-content\/uploads\/2015\/11\/discover-logos-600x203.jpg 600w\" sizes=\"(max-width: 675px) 100vw, 675px\" \/><\/a><\/p>\n<p>In this regard, Snapchat will add three publishers to the app on Thursday, including Mashable, gaming publication IGN and food and travel network Tastemade. This move is intended to expand Snapchat\u2019s Discover section to 15 channels, and there are even more publishers anticipated to connect later in September, according to a source.<\/p>\n<p>The main reason for expanding the Discover roster makes logic for Snapchat\u2019s revenue. Snapchat and its publishing partners have been selling ad space along the side content\u00a0since by initiation in January. Simply put, the more channels Snapchat has offered, the more stuff it has to monetize.<\/p>\n<p>However, Snapchat has also come up with discover the content stuff on the page\u00a0within the app a few weeks back to create it s convenient to find, and the majority of Discover traffic now comes from that screen, according to a source familiar with the feature. In that design, you can scroll left to right flanked by channels, so adding new associates won\u2019t be much of a problem.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>So now, Snapchat is adding up new publishing partners to its Discover section\u00a0 hinting by rumors for a month but there\u2019s an interesting new curl that the company isn\u2019t firing any existing publishers to&#46;&#46;&#46;<\/p>\n","protected":false},"author":6,"featured_media":2134,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[186,181,185,182],"tags":[],"acf":[],"_links":{"self":[{"href":"https:\/\/www.digitaldips.pk\/index.php\/wp-json\/wp\/v2\/posts\/900"}],"collection":[{"href":"https:\/\/www.digitaldips.pk\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.digitaldips.pk\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.digitaldips.pk\/index.php\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.digitaldips.pk\/index.php\/wp-json\/wp\/v2\/comments?post=900"}],"version-history":[{"count":2,"href":"https:\/\/www.digitaldips.pk\/index.php\/wp-json\/wp\/v2\/posts\/900\/revisions"}],"predecessor-version":[{"id":2656,"href":"https:\/\/www.digitaldips.pk\/index.php\/wp-json\/wp\/v2\/posts\/900\/revisions\/2656"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.digitaldips.pk\/index.php\/wp-json\/wp\/v2\/media\/2134"}],"wp:attachment":[{"href":"https:\/\/www.digitaldips.pk\/index.php\/wp-json\/wp\/v2\/media?parent=900"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.digitaldips.pk\/index.php\/wp-json\/wp\/v2\/categories?post=900"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.digitaldips.pk\/index.php\/wp-json\/wp\/v2\/tags?post=900"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}