Ufone has bagged a prestigious silver trophy at the Effie\nPakistan Awards 2019, in the \u2018Sustained Success\u2019 category for its Super Card\nCommunication Campaigns.The awards, held around the world annually, celebrate\ncompanies with outstanding marketing communications ideas. Winning an Effie\nsymbolizes a great sense of achievement for marketers, and Ufone is proud to\nhave won for their Super Card campaigns. <\/p>\n\n\n\n
The Sustained success category, unlike business category\nspecific awards, is a special category in which products or services which have\nsustained success for 3 or more years are awarded for their continued success\nand overall excellence in business results and brand KPI success. Ufone won the award for its Super Card\nCommunication. Over three years, Ufone Super Card, through it insightful\ncommunication has enabled the company to build trust with customers and become\nthe benchmark for all in one bundle cards in the industry, and now owns the\nconvenienice positioning in consumers minds. <\/p>\n\n\n\n
Ufone Super Card campaigns were built around the concept of\n\u201cbefikri\u201d or the peace of mind that it provided customers. The Ufone marketing\nteam and JWT, together searched for real life stories, and insights from all\nacross Pakistan, in order make the award winning campaigns over a three year\nperiod. The campaigns showed how our real customers used Super Card to achieve\ntheir full potential.<\/p>\n\n\n\n
The Effie Awards recognize forms of marketing communication\nthat contribute to a brand\u2019s success. Any idea driven by any marketing\ncommunications medium is eligible for an Effie, as long as results are proven.\nThe not-for-profit initiative between Pakistan Advertisers Society and Effie\nWorldwide spotlights marketing ideas that work and encourage thoughtful\ndialogue about the drivers of marketing effectiveness. Winners\ndemonstrate excellence in four key areas: definition of objectives, strategic\ndevelopment, creative execution, and measurement of results. <\/p>\n","protected":false},"excerpt":{"rendered":"
Ufone has bagged a prestigious silver trophy at the Effie Pakistan Awards 2019, in the \u2018Sustained Success\u2019 category for its Super Card Communication Campaigns.The awards, held around the world annually, celebrate companies with outstanding...<\/p>\n","protected":false},"author":6,"featured_media":6515,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"image","meta":{"_mi_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[1],"tags":[],"acf":[],"_links":{"self":[{"href":"https:\/\/www.digitaldips.pk\/index.php\/wp-json\/wp\/v2\/posts\/6514"}],"collection":[{"href":"https:\/\/www.digitaldips.pk\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.digitaldips.pk\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.digitaldips.pk\/index.php\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.digitaldips.pk\/index.php\/wp-json\/wp\/v2\/comments?post=6514"}],"version-history":[{"count":1,"href":"https:\/\/www.digitaldips.pk\/index.php\/wp-json\/wp\/v2\/posts\/6514\/revisions"}],"predecessor-version":[{"id":6516,"href":"https:\/\/www.digitaldips.pk\/index.php\/wp-json\/wp\/v2\/posts\/6514\/revisions\/6516"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.digitaldips.pk\/index.php\/wp-json\/wp\/v2\/media\/6515"}],"wp:attachment":[{"href":"https:\/\/www.digitaldips.pk\/index.php\/wp-json\/wp\/v2\/media?parent=6514"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.digitaldips.pk\/index.php\/wp-json\/wp\/v2\/categories?post=6514"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.digitaldips.pk\/index.php\/wp-json\/wp\/v2\/tags?post=6514"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}